Guides and articles on GEO
This is where we publish what we learn doing GEO for clients: how each engine behaves, what moves a citation and what does not. Looking for the definition and the full method? They live on our GEO pillar page.
Answer Engine Optimization (AEO): What It Is and How to Do It
Generative Engine Optimization: Best Practices and How GEO Actually Works
LLM SEO (LLMO): How to Get Your Brand Into Model Answers
How to Appear in Claude and Get Recommended by Anthropic's Assistant
How to Appear in Microsoft Copilot: Our Four Steps to Get Cited
How to Rank on Perplexity and Land Inside the Citation Cards
How to Rank in Google AI Overviews: 7 Tactics for SEO Teams
Gemini SEO: How to Rank and Get Cited in Google's AI
ChatGPT SEO: How to Get Cited by OpenAI's Model in 2026
GEO for Ecommerce: How to Get Your Products Cited by AI
GEO vs SEO: Different Goals, Different KPIs, One Strategy
Is ChatGPT the future? How we use AI at SEO Alive
The whole of GEO in one place: what it is, engines, services, cities and industries →